FAQ

How did the Scandinavian countries reduce their accident rates?

It was an all out effort and was identified as a priority for the country; political buy in, bureaucrats with public safety campaigns, educational campaigns for drivers, employers, pedestrians and the general public were all involved. Rules of the road changed and that required leadership and buy in a large scale. They have seen positive and steady results, but that again is due to the all in mentality from the top down. Change can happen.

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